Computer Software Localization

Software localization and translation

Games, applications and computer programs developers try to present their product for a wider audience right upon the sales begin. And that can be justified: the software is easy and convenient for downloading via browser from any location around the world, and there is no point in being limited to one country only. But how do you make the interface easy to comprehend? Using the software localization, obviously.

What is software localization?

Software localization means the translation of all the program elements and program code into a target language. A wider term: cultural adaptation of the product for a foreign user before the product is on a market of any specific country.

Computer program localization, or adaptation, is rather a technical, then creative process, that involves:

• translators;
• editors;
• programmers;
• designers;
• testers;
• developers;

MK:translations professionals are highly experienced in the linguistics components of the process, but to achieve the maximum effect, the close cooperation with the programmers and designers of the software developers is highly required.

Why is software translation required?

Localization is, basically, an adaption of the product for the new audience, which includes the following:

• mentality and cultural peculiarities;
• traditions, history, local etiquette;
• motivation and preferences of the TA.

As an outcome, there is a new product, created on the basis of the original. The essence and objective never change, but thanks to the adaptation, the users show higher level of interest. In addition, the chances of the incorrect interpretation of the content are minimized. That plays an important role, as a mistake in localization can cost you a lot.

How is software localization services performed?

Program localization implies the translation of all the text elements as follows:

• interface;
• system notifications;
• menu tabs;
• assistance section;
• guidance;
• RedMe files;
• text on the images;
• audio files;
• samples and templates;
• source code.

That is a process with several stages, which covers: data formats, time and number format; measurement system; currency symbols; corresponding text alignment; humor specific; cultural background.

What to begin with when computer software translation is performed?

We advice to launch the project of software translation while working on the source texts. Then, all the versions of the products will come out at the right time, and users from various countries will not have to wait for release. To make sure the launch is successful, bear the following in mind:

1. Make sure the suppliers are reliable by looking at the previous clients’ reviews;
2. Coordinate the collaboration pattern, set the scope of works and deadlines;
3. Check the software for the new language versions to be connected;
4. Pass the required materials to the executors.

Localization is not limited to the texts translations exclusively. There is a number of specifics, that might be neglected without an accumulated experience. Thus, it is advised to address to the professional experts.